|
Markeys understands the creative process of name development (naming) and has proven its added value to numerous clients in the last decades. In addition to the development of names, we have extensive experience with legal and linguistic pitfalls, and offer brand advice, brand registration and brand protection.
We believe that in the development of a strong name, all elements and criteria should work together. A good name rarely appears out of the blue and does not stand alone. Therefore, Markeys has developed an efficient method that has several distinguishing features:
· Our unique ‘CreativeCell’ is a secured online platform, where freelance
name creatives that we have selected brainstorm under our supervision.
We select the best suited persons for you, based on branch knowledge
and your criteria.
· A new and unique name within 6 weeks, ready to be used and registered.
· High-quality service.
· You can determine the degree of your involvement. We take care of the
complete trajectory for you, but when desired you can participate
intensively (for example in the ‘CreativeCell’).
· By making choices with respect to the number of meetings, the number
of names and the number of countries that will be studied, you can
determine the cost of the new name.
The name that we develop will meet your expectations in three aspects.
· Strategically: the name is developed from a strategic point of view and
supports the goals that are associated with the name. The name is
useable for a long period of time.
· Linguistically: the name has no negative associations or meanings in
various foreign languages. Additionally, the brand name can be properly
pronounced and understood in these languages.
· Legally: the name and its variants do not yet exist in the relevant brand- and trademark registers and as such is brand-legally available for use.
In addition, the name is sufficiently distinguishable to protect it in case
of brand violation, and the desired domain names are available.
Link to our 5-step action plan
|
